Marketing & Public Relations
Graphic
Standards
The logos, official colors, and fonts of the college support the
GateWay Community College brand. These elements strengthen the communication
of our mission and message, as well as provides a familiar visual
relationship between our audiences and GateWay.
General Graphic Standard Guidelines
- A GateWay logo must be on everything produced by the college for both internal and external communication purposes.
- All materials, whether for print or on screen use, must maintain the integrity of the GateWay brand.
- The official GateWay logo is the only graphic identity mark that will be used to represent GateWay Community College.
- The use of custom artwork as a secondary identity is permitted upon approval by Marketing, and is to be used along with the GateWay logo, not in lieu of.
- When used along with partner, sponsor, or outside organization logos, the GateWay logo should always be the same size as the other logos, and be placed on the
publication in an equally prominent position.
- Blue, black and white are the approved colors of the GateWay brand, and all logos and taglines may only be used in these colors.
- Logos may not be used against textured/patterned/busy backgrounds that compromise the mark readability.
- The official GateWay typefaces are
Adobe Garamond and
Univers. Verdana should be used for all online materials.
Fonts may not be distributed and shared without proper licensing. Univers and Adobe Garamond
licenses are available for purchase through fonts.com
Equal Employment Opportunity/Affirmative Action Statement
The Maricopa County Community College District is an EEO/AA institution.
NCA Accreditation Statement
GateWay Community College is a Maricopa Community College, accredited by
the Higher Learning Commission, a Commission of the North Central
Association of Colleges and Schools: 230 S. LaSalle Street, Suite 7-500,
Chicago, IL 60604-1413. (800) 621-7440.
GateWay Community College Logos
Maricopa County Community College District Logos
